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Jayden Bakery

Date

February 2024

Location

Kuala Lumpur, Malaysia

Role

Creative direction, design

Project Deliverables

• Brand Identity

• Illustration

Introducing the recent project named Jayden Bakery, a new cafe-bakery coming to town fresh from the oven in Kuala Lumpur, Malaysia. The primary logo and responsive logo mark were created, with warm pink chosen as the client's color of choice. The logo was designed based on the letters from the brand itself, which is "JAYDEN."

The primary challenge of the project was to create a logo that captured the essence of the bakery and cafe while incorporating the chosen color and brand name. The goal was to create a visually appealing and memorable logo that would effectively represent the Jayden Bakery brand and attract customers.

The unique solution for the project was to design a logo that not only incorporated the brand name but also reflected the warm and welcoming atmosphere of the bakery. The use of warm pink and the incorporation of the brand name into the logo design successfully achieved this goal.

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